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School Pupil Colourful Elephant Design Wins Mascot Competition

School Pupil's Colourful Elephant Design Wins Paediatric Department's Mascot Competition

Date of release: Friday 22nd May, 2015


A multi-coloured elephant called ‘Bentley’ is to be the mascot for the paediatric department when the new £38 million Urgent and Emergency Care Centre (UECC) opens at New Cross Hospital in Wolverhampton later this year. mascot winner

A competition was launched in schools throughout the hospitals catchment area asking for young people to come up with a design for a child-friendly mascot that would be displayed around the paediatric service area when the centre opens in November.

Over 300 entries were received and 10-year-old Ruby Day, from Brewood Middle School, has been declared the winner for her ‘Bentley’ design.    

Dr Lisa Kehler, Consultant Paediatric Emergency Medicine at the hospital, was one of the competitions organisers. She said: “The new UECC presents us with an opportunity to work with local young people and see what they wanted as a mascot for the new building.

“The rationale behind it was that we wanted the mascot to help children cope with the stress of going to hospital and be a ‘friend’ on the journey through the emergency department.

“We have over 300 entries and Ruby’s was the overwhelming winner – judges were really impressed! The mascot will be displayed within the paediatric patient journey on panels and on clothing.”

Ruby, from Weston-under-Lizard, received a prized certificate from David Loughton, Chief Executive of The Royal Wolverhampton NHS Trust, at a ceremony she attended with her proud parents, Nicky and Guy.

Ruby said: “I really liked the competition and I can’t believe I won. It is really exciting and I am looking forward to seeing ‘Bentley’ when the new building opens.

The new paediatric service is part of a £38 million development, which will bring all the accident and emergency facilities on the Wolverhampton site under one roof.

It will be home to a clinical decisions unit, an acute medical unit and an outpatients unit. There will also be dedicated radiology and X-ray facilities and an urgent care centre.

Chief Executive David Loughton said: “It was lovely to present Ruby with her prize. The paediatric department is a very important part of the new UECC, which will be one of the UK’s most advanced emergency buildings and urgent care centres.”

Press release issued by the Communications team. For more information contact the team on 01902 695884
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